TV Tokyo Information
On April 12, 2004, TV TOKYO Corporation celebrated its 40th anniversary. This milestone was followed by yet another significant development on August 5, 2004, when TV TOKYO was listed on the First Section of the Tokyo Stock Exchange. Vital to this accomplishment has been the invaluable guidance and steadfast support of a long list of people, including first and foremost our shareholders, viewers, major advertisers, and performers, to whom we at TV TOKYO are immensely grateful.
TV TOKYO began broadcasting in 1964, owned and operated by Nihon Kagaku Gijutsu Shinko Zaidan (Japan Science Promotion Foundation), as a commercial free-to-air broadcaster specializing in educational and cultural programs. In 1969, Nihon Keizai Shimbun, Inc. (Nikkei), a leading Japanese media organization, took over the management, becoming the largest shareholder.
In 1973, the company changed its name to "Tokyo 12 Channel," heralding a shift to more general programming of entertainment, news and sports. A further change of name in 1981 to TV TOKYO signaled the start of the company's strategy to expand into network television.
Now, as the core visual media organization in the Nikkei Group, TV TOKYO currently broadcasts to 32 million households in Japan, accounting for about 70% of the entire nation, including 16 million households in the Tokyo area. This reach is achieved through the TXN television network of six television broadcasters, which covers all of Japan's major commercial centers- Tokyo, Yokohama, Osaka, Nagoya, Okayama, Takamatsu, Sapporo and Fukuoka.
Based on our programming policy of originality, quality and vitality in line with the company's Programming Standards, TV TOKYO produces and broadcasts a broad variety of widely viewed programs focused on Business News, Anime and Infotainment (a mixture of information and entertainment). The average audience ratings for TV TOKYO for fiscal 2003 (April 2003 through March 2004) expressed as a percentage of all television viewed were 8.3% during "golden time" (7pm - 10pm), 7.7% during prime time (7pm - 11pm) and 3.6% all-day (6am - midnight). TV TOKYO also licenses television programs to local Japanese terrestrial stations outside the TV TOKYO Group, satellite broadcasting organizations, package media companies, the Internet as well as overseas media organizations.
The company achieved consolidated net sales of 109,332 million yen for the year ended March 31, 2004. The TV TOKYO Group comprises 13 consolidated subsidiaries and 3 affiliated companies. From December 2003, TV TOKYO has commenced terrestrial digital broadcasts.
